Privacy Policy.

NEWTÓN BV — Belgium Last updated: February 2026, Effective date: February 2026.

1. Who We Are.

NEWTÓN BVBA ("NEWTÓN," "we," "us," "our") is a Belgian company registered in Mechelen, Flanders.

We design and produce architectural kitchen components and complete kitchen systems for IKEA Metod cabinets. We operate two product tiers: RESURRECTED (individual components, sold via e-commerce) and CAVROIS Collection (complete architectural systems, by application).

This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website (thisisnewton.com), place orders, submit applications, or otherwise interact with us.

Contact details:

  • Company: NEWTÓN BVBA

  • Address: [Registered address, Mechelen, Belgium]

  • Email: privacy@thisisnewton.com

  • VAT: [BE 0xxx.xxx.xxx]

  • Enterprise number: [to be added]

2. Information We Collect.

2.1 Information You Provide

We collect personal data that you voluntarily provide to us, including:

When you place an order (RESURRECTED):

  • Full name

  • Email address

  • Phone number (optional)

  • Delivery address

  • Billing address

  • Payment information (processed by our payment provider; we do not store card details)

When you apply for the CAVROIS Collection:

  • Full name

  • Email address

  • Phone number

  • Location (city and country)

  • Kitchen dimensions and photographs of your space

  • Preferred form (DOUCE, VESTIBULE, or TERRASSE)

  • Budget confirmation

  • Your written response to "Why NEWTÓN?"

  • Referral source

When you order material samples:

  • Full name

  • Email address

  • Delivery address

When you contact us:

  • Name

  • Email address

  • Message content

  • Any attachments you send

When you subscribe to communications:

  • Email address

  • Language preference

2.2 Information Collected Automatically

When you visit our website, certain information is collected automatically through cookies and similar technologies:

  • IP address

  • Browser type and version

  • Device type and operating system

  • Pages visited and time spent

  • Referring website

  • Language preference

  • Approximate geographic location (from IP address)

For details on cookies, see Section 7.

2.3 Information from Third Parties

We may receive limited information from:

  • Payment processors (Stripe/Mollie): Transaction confirmation, payment status

  • Shipping providers (DPD/PostNL): Delivery confirmation, delivery issues

  • Squarespace: Website analytics and form submissions

We do not purchase personal data from data brokers or third-party sources.

3. How We Use Your Information.

We use your personal data for the following purposes:

Order fulfilment:

  • Processing and shipping your orders

  • Sending order confirmations and shipping updates

  • Processing refunds or exchanges

  • Managing sample kit orders and refunds

CAVROIS Collection administration:

  • Reviewing and evaluating applications

  • Scheduling and conducting consultations

  • Preparing specifications and quotes

  • Managing the Founding Collection programme (numbered positions, events, archive)

Communication:

  • Responding to your enquiries

  • Sending transactional emails (order updates, application status)

  • Sending marketing communications (only with your consent)

  • Invitations to Founding Collection events (if applicable)

Website improvement:

  • Analysing website usage to improve content and functionality

  • Understanding which pages and products generate interest

  • Ensuring website security and preventing fraud

Legal compliance:

  • Maintaining accounting and tax records as required by Belgian law

  • Responding to lawful requests from authorities

  • Establishing, exercising, or defending legal claims

4. Legal Basis for Processing.

Under the General Data Protection Regulation (GDPR), we process your personal data on the following legal bases:

Purpose + Legal basis:

  • Processing orders and payments: Performance of a contract (Art. 6(1)(b) GDPR)

  • Evaluating CAVROIS applications: Pre-contractual measures at your request (Art. 6(1)(b) GDPR)

  • Sending order/application updates: Performance of a contract (Art. 6(1)(b) GDPR)

  • Sending marketing communications: Your consent (Art. 6(1)(a) GDPR)

  • Website analytics: Legitimate interest (Art. 6(1)(f) GDPR)

  • Fraud prevention: Legitimate interest (Art. 6(1)(f) GDPR)

  • Tax and accounting records: Legal obligation (Art. 6(1)(c) GDPR)

  • Founding Collection archive photography: Legitimate interest and/or consent (Art. 6(1)(a)/(f) GDPR)

Where we rely on legitimate interest, we have conducted a balancing test to ensure our interests do not override your rights and freedoms. You may request details of this assessment by contacting us.

5. Data Sharing and Third Parties.

We share your personal data only when necessary and only with the following categories of recipients:

5.1 Service Providers

Provider | Purpose | Data shared | Location:

  • Stripe / Mollie | Payment processing | Payment details, order amount | EU/EEA

  • DPD / PostNL | Delivery |Name, address, phone, order reference | Belgium, Netherlands

  • Squarespace | Website hosting, forms, email | All data submitted via website | USA (EU SCCs)

  • Mailchimp (if used) | Email marketing | Email address, name, preferences | USA (EU SCCs)

  • Google Analytics (if used) | Website analytics | Anonymised browsing data | USA (EU SCCs)

All service providers are bound by data processing agreements in compliance with GDPR Article 28.

5.2 Professional Services

We may share limited data with:

  • Our accountant and tax advisor (as required by Belgian law)

  • Legal counsel (in case of disputes)

5.3 What We Never Do

  • We never sell your personal data.

  • We never share your data with third parties for their own marketing purposes.

  • We never share CAVROIS application details (including your kitchen photographs or "Why NEWTÓN?" responses) with anyone outside NEWTÓN.

6. Your Rights.

Under the GDPR, you have the following rights regarding your personal data:

Right of access (Art. 15): You may request a copy of all personal data we hold about you.

Right to rectification (Art. 16): You may request correction of inaccurate or incomplete data.

Right to erasure (Art. 17): You may request deletion of your data where there is no compelling reason for continued processing. This right does not apply where we must retain data for legal obligations (e.g., tax records).

Right to restriction (Art. 18): You may request that we limit the processing of your data in certain circumstances.

Right to data portability (Art. 20): You may request your data in a structured, commonly used, machine-readable format.

Right to object (Art. 21): You may object to processing based on legitimate interest, including direct marketing. If you object to marketing, we will stop immediately.

Right to withdraw consent (Art. 7(3)): Where processing is based on consent, you may withdraw at any time. Withdrawal does not affect the lawfulness of processing prior to withdrawal.

Right to lodge a complaint: You have the right to lodge a complaint with the Belgian Data Protection Authority:

Gegevensbeschermingsautoriteit (GBA) Drukpersstraat 35, 1000 Brussels contact@apd-gba.be www.gegevensbeschermingsautoriteit.be

How to Exercise Your Rights

Contact us at privacy@thisisnewton.com with your request. We will respond within 30 days. We may need to verify your identity before processing your request.

There is no fee for exercising your rights, except where requests are manifestly unfounded or excessive, in which case we may charge a reasonable administrative fee or refuse the request.

7. Cookies.

7.1 What Cookies We Use

Our website uses cookies and similar technologies. Cookies are small text files stored on your device when you visit our website.

Strictly necessary cookies: These are required for the website to function. They enable core features such as navigation, shopping cart functionality, and secure areas. You cannot opt out of these cookies.

  • Session management

  • Shopping cart

  • Security tokens

Analytics cookies: These help us understand how visitors interact with our website by collecting information anonymously.

  • Squarespace Analytics (first-party)

  • Google Analytics (if enabled) — with IP anonymisation

Marketing cookies: These are used to track visitors across websites and display relevant advertisements.

  • We currently do not use third-party marketing cookies.

  • If we introduce marketing cookies in the future, we will update this policy and request your consent.

7.2 Managing Cookies

You can manage cookie preferences through:

  • Cookie consent banner: Displayed on your first visit. You may accept or decline non-essential cookies.

  • Browser settings: Most browsers allow you to block or delete cookies. Instructions vary by browser:

    • Chrome: Settings → Privacy and Security → Cookies

    • Firefox: Settings → Privacy & Security → Cookies

    • Safari: Preferences → Privacy → Cookies

    • Edge: Settings → Cookies and Site Permissions

Blocking cookies may affect website functionality, including the ability to place orders.

8. Data Retention.

We retain your personal data only as long as necessary for the purposes described in this policy:

Data type | Retention period |Reason:

  • Order data | 7 years after order | Belgian tax and accounting obligations

  • CAVROIS application (accepted) | Duration of relationship + 7 years | Contract administration and tax obligations

  • CAVROIS application (declined) | 12 months after decision | In case you wish to reapply

  • Marketing consent | Until you unsubscribe | Your ongoing consent

  • Website analytics | 26 months | Standard analytics retention

  • Support correspondence | 3 years after resolution | Service quality and dispute resolution

  • Founding Collection records | Indefinitely (with consent) | Archive and community programme

After the retention period, data is securely deleted or anonymised.

9. Data Security.

We implement appropriate technical and organisational measures to protect your personal data, including:

  • SSL/TLS encryption on all website connections

  • Secure payment processing through PCI-compliant providers (Stripe/Mollie)

  • Access controls limiting data access to authorised personnel

  • Secure storage of physical documents (where applicable)

  • Regular review of security measures

No system is completely secure. While we take reasonable measures to protect your data, we cannot guarantee absolute security. If we become aware of a data breach that poses a high risk to your rights and freedoms, we will notify you and the Belgian Data Protection Authority within 72 hours, as required by GDPR Article 33.

10. International Transfers.

Your personal data is primarily processed within the European Economic Area (EEA).

Where data is transferred outside the EEA (e.g., to service providers based in the United States), we ensure appropriate safeguards are in place:

  • EU Standard Contractual Clauses (SCCs): Approved by the European Commission under Article 46(2)(c) GDPR

  • Adequacy decisions: Where the European Commission has determined that a country provides adequate protection

Currently, the following transfers occur outside the EEA:

  • Squarespace Inc. (USA): Website hosting and services — EU SCCs in place

  • Google LLC (USA): Analytics — EU SCCs in place, IP anonymisation enabled

  • Mailchimp / Intuit (USA, if used): Email marketing — EU SCCs in place

11. Children's Privacy.

Our products and services are not directed at children under 16. We do not knowingly collect personal data from children under 16.

If you believe we have inadvertently collected data from a child under 16, please contact us at privacy@thisisnewton.com and we will delete it promptly.

12. Changes to This Policy.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements.

When we make material changes:

  • We will update the "Last updated" date at the top of this page.

  • For significant changes, we will notify you by email (if you are an existing customer or subscriber) or by prominent notice on our website.

We encourage you to review this policy periodically.

13. Contact.

For questions about this Privacy Policy or to exercise your data rights:

Email: privacy@thisisnewton.com
General enquiries: studio@thisisnewton.com
Post: NEWTÓN BVBA, [Full address], 8770 Ingelmunster, Belgium